A modern financial capitalism without project

A modern financial capitalism without project

  Why should we continue to impose ultra-orthodox budget policies while the world economy operates in the craziest monetary heterodoxy?    Since the financial crisis of 2008-9 following the collapse of Lehman Brothers, Central Banks have been adapting to the...
The multinational business: Time to Flee Babel?

The multinational business: Time to Flee Babel?

  A friend who works at a big multinational sent me this. I’m rewriting it here, changing only the names. Let’s call the company where he works Babel…   “At the start of my leave and with the end of the year approaching, I requested €18k for plane tickets...
Brand Love

Brand Love

  Comprendre la manière dont les consommateurs s’identifient en ligne est crucial pour le « Brand Love » (l’attachement à une marque)   Dans sa récente étude « Antecedents of brand love in online network-based communities: A social identity perspective »,...