Jean Clarke

Jean Clarke, emlyon business school

I am professor of entrepreneurship and organization. My research explores how language and other cultural resources are used by entrepreneurs to create meaning and develop legitimacy. This includes non-verbal resources (body, dress, space) used as part of behavioural displays and interactions. I also have an interest in socially situated and embodied cognition in the entrepreneurial context.

More information on Jean Clarke:
Her CV online
Her ResearchGate Page
Her Google Scholar page

Related articles

Actions speak louder than their words to potential investors

Jan 9th, 2019|Entrepreneurship & Growth, Jean Clarke|

One of the key challenges for start-ups and entrepreneurs who are not privileged enough to already have large sums of money at their disposal, is acquiring the vital funds needed to transform their ideas into reality. There are many ways to attempt to obtain this funding such as personal connections, crowdfunding or government start-up schemes, what these methods have in common is they all involve trying to persuade others that your product or service is worth investing in.