by laurie | Nov 14, 2018 | Lifestyle & Consumption
It is now a fairly uncontested fact that racism and intolerance characterise a significant portion of the content shared on major social media platforms like Facebook, Twitter or YouTube. From the United States to Europe, the spread of hate speech has been...
by laurie | Oct 17, 2018 | Lifestyle & Consumption
In management circles and beyond, companies are rushing to integrate, adapt and exploit big data in their organisations. Moreover, they are willing to recruit nearly anyone with a mention of “big data” or “artificial intelligence” in their resumes. There are...
by laurie | May 25, 2018 | Lifestyle & Consumption
Some researchers have recently questioned the realities of doctoral life in management science research. Certain senior colleagues highlight the moroseness and apprehension of today’s doctoral students, while the same doctoral students, on the other hand,...
by laurie | Apr 4, 2018 | Lifestyle & Consumption
The ongoing Facebook and Cambridge Analytica scandal has revealed just how vulnerable our social-media data are to exploitation. Marketers, political groups and shadowy third parties can now harvest our information, divide us into homogenous groups and send...
by laurie | Feb 21, 2018 | Lifestyle & Consumption
The Finnish start-up aiming to crack the “intelligent supermarket” When it comes to supermarkets, marketers have a problem; consumers make 70% of their buying decisions once they are in the store – meaning that a lot of marketing messages...
by laurie | Feb 7, 2018 | Lifestyle & Consumption
Today’s hyperconnected customers no longer distinguish between online and offline experiences. They want to be able to choose, as the mood takes them, from the numerous channels offered by a particular brand (apps, websites, shops etc.). Although companies have...
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